First came this brilliant idea from Tim Noble and Sue Webster
(from http://www.acrstudio.%20com/)
Then came this http://www.youtube.com/watch?v=R1znQjpafPM&feature=related
The Guardian gave the John Lewis Christmas campaign very short shrift but the adverts come as a refreshing change from the usual festive tripe (yes Morrison's I mean you) beautifully understated.
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